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Sustainable fashion in a gen-z world


“I used to promote luxury fashion as a way of being more sustainable, but some consumers don’t have the budget for that.

If you are on a budget, the place to go is second hand. As usual though, with ethics and sustainability, there’s always a “yes, but”.

If you’re on a budget, second hand will be the perfect option for you, but don’t do fast fashion second hand.

If you buy and sell on a second-hand app that promotes fast fashion items, it is exactly the same as buying fast fashion directly. It’s not good for the planet, and it’s not good for sustainability. Again, if you keep on changing your style, it’s not good for your self-esteem, for your identity.

So it’s second hand with a touch of minimalism. If you want new clothes, turn yourself into [a minimalist shopper].”


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