E Point Perfect – Interesting and beneficial content
Law \ Legal

Social Media Engagement an Easy Way to Tee Up a Blog Post


Your social media engagement is an easy way to tee up a blog post.

Say what?

Take fifteen minutes to post an update to LinkedIn. All you need to do is hit the “Post” link at the bottom of the page.

A post can be easy. Share a link to a legal development, news story or blog post you read. Offer your take – why you thought it interesting and what it may mean to your audience.

Link to people’s and organization’s names – reporter, blogger, subjects of what you are sharing. This way they will see what you shared and that you referenced them.

You probably have a few hundred words already, maybe 500. That’s long enough for a blog post.

Copy what you posted on LinkedIn into your blog. You’ll need to put in new links to items shared and the people and organizations referenced as the LinkedIn links won’t carry over.

Alternatively, take someone else’s post on LinkedIn and share it with your take. LinkedIn has the ability to do this built right on on.

Your take being your insight and commentary on what they published.

Eitger way, you now have a blog post without even trying – or at least “trying” less.

Some how we get stymied by by looking at the screen on the publishing backend of a blog.

We think we’re creating this great piece that needs to be perfect. It’s like a work of art.

But get over on LinkedIn or Facebook and keying in copy just flows, even with two thumbs on an iPhone.

Try it. It works.


Source link

Related posts

Time Is Not Always Money: Ninth Circuit Holds That Pre-Employment Drug Testing Is Not Compensable Under California Law

Charitable Planning Update:  Yvon Chouinard Donates Patagonia Stock to Two Nonprofits

Case Update: A Second Judicial Management Order – Extending JM Past 12 Months

Healthcare & Life Sciences Private Equity Deal Tracker: Baymark and HCAP Invest in DFW Neuropathy

When good intentions fail: Is your D&I policy inadvertently unlawful?

Strong admonishment (but no sanctions)