E Point Perfect

PrettyLittleThing launches £15 beauty box subscription


PrettyLittleThing launches £15 beauty box subscription
// PrettyLittleThing launches a new beauty box subscription with £60 worth of makeup and skincare for £15
// Every month subscribers will receive bundles of beauty products and can pick from one off boxes to 12-month plans

PrettyLittleThing has launched a brand new subscription service where shoppers can get makeup and skincare delivered to their door each month.

The Manchester-based fast fashion retailer said the new Beauty Box Subscription costs £15, but promises products inside worth £60.

Each month, shoppers will receive bundles of products focused on skincare, haircare, makeup and can pick from one off boxes to 12-month plans.


The fashion retailer has now launched its August Beauty Box and shoppers can choose from various payment plans.

  • One-month plan: £15 per month
  • Three-month plan: £14.40 per month
  • Five-month plan: £13.75 per month
  • 12-month plan: £13

Each PLT Beauty Box subscriber will receive their first box within two to four working days of the date they purchased.

Earlier this month, the business found itself in hot water after its advertising campaign featuring Travis Barker’s daughter Alabama Barker was rapped for using “socially irresponsible” images of a 16-year-old model that depicted her in a sexual manner.

Ms Barker’s images appeared on the retailer’s website in June, modelling her Y2K Edit clothing collection.

PLT said that all creative was approved by Ms Barker and her team, and that she was posed in a similar style to images that could be seen on her own Instagram account.

However, the complaint was upheld by the ASA, which said the code stated that marketing communications must not portray or represent anyone who was, or seemed to be, under 18 in a sexual way

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