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MarketInk: PR Firm Nuffer, Smith, Tucker Announces Series of Staff Changes


Kirsten Skala
Kirsten Skala

Nuffer, Smith, Tucker, a San Diego public relations firm, has announced four new team members along with recent staff promotions.

“I’m proud to share NST is promoting five team members, while also expanding our pool of talent with some rock-star additions to the NST family,” Teresa Siles, NST president and partner, said in a statement.

The four new team members include:

  • Taylor Clement, a recent graduate of the University of Colorado Boulder, has been hired as an account coordinator.
  • Holly Perttula has rejoined NST as creative manager. She previously served in the same role in 2020-2021 before leaving to work as an independent contractor with Cutwater Spirits and as a principal and designer with High Gravity Creative, her own firm.
  • Vanessa Rock is a new account coordinator at NST. She previously worked as a social media marketing and PR coordinator at Talent Hack in New York City. Rock also is creator and host of “On The Rocks,” a podcast.
  • Kirsten V. Skala has relocated from the Washington, D.C. area to join NST as director of community and government relations. She has more than 10 years of experience working in public affairs and communication campaigns for corporations, trade associations and nonprofits.

Among the recent staff promotions: Melissa Rue, who joined NST in October 2020 as account director, has been promoted to vice president; Natalie DeAngelo, who joined NST in March 2019 as an account coordinator, is now a senior account executive; Rebecca Schmidt, who has worked at NST for 12 years, has been named account supervisor; Anja Riedel, who was hired in 2021 as an account executive, has been promoted to senior account executive; Adriana Villa, a former intern, is now as an account coordinator.

Opened on April 1, 1974, NST is considered San Diego’s oldest operating public relations agency. It was founded by Dave Nuffer and Bob Smith, both deceased. In 2020, three long-time employees, including Siles, Mary Correia-Moreno and Price Adams, acquired the agency.

Cause Conference Scholarship Available 

The 2022 San Diego Cause Conference, an annual event featuring speakers sharing ideas about cause-driven enterprises, is seeking college-aged students to apply for the $1,000 Parker Pike Collegiate Nonprofit Scholarship. Deadline for applications is 5 p.m., Wednesday, Sept. 7. To receive an application, send an email to info@causesandiego.org.

The scholarship is named after Parker Pike, founder of the Cause Conference 24 years ago. Pike, a partner with San Diego Social Venture Partners, a granting and consulting firm, told Times of San Diego that $15,000 has been presented in Cause Conference scholarship over the past 15 years.

Scholarship applicants must be attending a local college or university and involved with a nonprofit as an employee, intern or volunteer. Previous applicants have been students majoring in marketing or interning at a nonprofit, Parker said.

The scholarship recipient will be recognized in a ceremony during this year’s Cause Conference, to be held from 8 a.m. to 7 p.m., Thursday, Sept. 15, at the University of San Diego.

The Better Business Bureau in San Diego and the San Diego Business Journal, a weekly business newspaper, are presenting the 2022 Cause Conference. Previously, the American Marketing Association San Diego chapter organized the popular educational and networking event for 21 years.

2022 Cause Conference co-chairs are Donna DeBerry, CEO, San Diego County Black Chamber of Commerce, and Grant Oliphant, CEO, The Conrad Prebys Foundation. The Cause Conference leadership team includes Larry Kesslin, BBB entrepreneurial ambassador, and Pike. For topics, speakers and registration, visit www.CauseSanDiego.org.

The Mightier 1090 Airing Fighting Irish, NFL Football

Sports-talk radio station XEPRS 1090-AM, The Mightier 1090 ESPN Radio, has announced it will air University of Notre Dame football games during the 2022 season, announced station operator Bill Hagen.

It will be the third consecutive season for 1090-AM to broadcast Notre Dame games. The Fighting Irish 2022 season begins Sept. 3 with an away game at Ohio State on Sept. 3.

In addition, for the first time since the station’s launch on Aug. 17, 2020, 1090-AM will air two regular-season National Football League (NFL) games every Sunday, beginning Sept. 11.

“Add the NFL to 1090 was a no-brainer, the NFL is king. And, yet, it is another key and exclusive building block for the station,” said Hagen. “We were very happy to sign for a third year with Notre Dame football, as well. The largest Notre Dame alumni base is in Southern California.”

San Diego AMA Hosts Summer Social

The American Marketing Association San Diego chapter will host an end-of-summer, in-person mixer and social to kick-off AMA’s 2022-2023 board year from 5 p.m. to 7 p.m., Tuesday, Aug. 30, at Cucina Enoteca, 2730 Via de la Valle, Del Mar. Cost to attend is $25 for members, $35 for nonmembers, which includes a drink ticket and light appetizers. For more information, send an email to info@sdama.org or visit https://sdama.org.

Rick Griffin is a San Diego-based public relations and marketing consultant. His MarketInk column appears weekly on Mondays in Times of San Diego.


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