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MarketInk: KPBS Radio Names Matt Hoffman as Permanent ‘Roundtable’ Host


Matt Hoffman
Matt Hoffman

KPBS has named Matt Hoffman as permanent host of “KPBS Roundtable,” a weekly 30-minute show featuring local journalists discussing recent stories affecting the San Diego region. Hoffman has been Roundtable’s interim host for the past year.

“I’ve long admired the ‘KPBS Roundtable’ as a platform for thoughtful deliberation on the most pressing issues facing our local communities,” Hoffman said. “I couldn’t be more excited to continue this tradition for our audience and connect listeners with the best journalism in San Diego.”

Hoffman started at KPBS as a part-time newsroom assistant in 2013 and worked in the newsroom until he graduated from San Diego State University in 2017. As an SDSU student, Hoffman served as general manager of KCR, the student-operated radio station. In 2016, under Hoffman’s reign, KCR was named the best college station in the nation by the Intercollegiate Broadcasting System.

In August 2017, Hoffman was hired as a KPBS general assignment reporter and was later named health reporter in April 2021. As “Roundtable” host, he also will maintain his health reporter role.

Hoffman previously worked at NBC San Diego as a writer and editor for the weekend morning shows. Prior to joining KPBS as a reporter, he interned at San Diego sports-talk stations KLSD-AM XTRA Sports 1360-AM and XEPRS 1090-AM, The Mightier 1090 ESPN Radio.

“Matt is a natural storyteller and enthusiastic host whose commitment to the KPBS newsroom mission is evident in the work he does every day,” Megan Burke, KPBS senior producer, said in a statement. “As a host, he always has the listener in mind as he prepares for and leads conversations about big stories that impact San Diego.”

“KPBS Roundtable,” which airs Fridays at 12:30 p.m., debuted as “Editors’ Roundtable” in September 1998 with Gloria Penner as host. The show began airing as a TV program in 2013, but ceased production during the 2020 COVID-19 pandemic. KPBS 89.5-FM is San Diego’s National Public Radio (NPR) affiliate with studios at San Diego State University.

Crowe Public Relations Named to Inc. 5000 List

San Diego-based Crowe Public Relations reports it has earned a spot on this year’s Inc. Magazine 5000 Fastest-Growing Private Company 2022 list.

Crowe is ranked No. 4,303 with a three-year growth rate of 106% between 2018 and 2021, according to Inc.

The agency, specializing in consumer goods, healthcare technology and hospitality brands, said its recent growth has been fueled by integrated marketing expertise, an analytical, forward-looking approach and diversified client portfolio. A Crowe statement said it has grown 150% in the past year and increased staff presence in San Diego, New York, Tennessee and Washington, DC.  

“We are always looking ahead at PR and marketing trends to ensure our clients are continuously top of mind with key audiences in a compelling way and that our work truly contributes to their growth and relevance,” said CEO Anna Crowe.

“I’m so proud of our talented team, our core values-driven culture and the expertise and analytical mindset we bring the table every day. This accomplishment, especially among a dynamic few years, is a testament to our team’s hard work, leadership, authenticity and creative and strategic pivots.”

San Diego Press Club Scholarships Available

The San Diego Press Club is seeking college students to apply for $8,000 in scholarship grants as part of its 49th annual Excellence in Journalism awards program. Deadline for applications is 9 p.m., Monday, Oct. 10.

The four available scholarship grants include:

  • Press Club Directors’ Scholarship of $1,500 for a community college student;
  • Press Club Foundation Scholarship of $2,500 for a four-year university or college student;
  • Sycuan Casino Scholarship of $1,500 for a student age 21 or older;
  • Frank Saldana scholarship of $2,500 for a journalism college student.

The scholarships are available to undergraduate or graduate students attending universities, colleges or community colleges in San Diego County during the 2022-2023 academic year. Permanent San Diego County residents attending college outside of San Diego County also are eligible. If they qualify, applicants can apply for all four available scholarships, but only one scholarship grant per person will be awarded.

For more information, email sdpressclub@cox.net or visit sdpressclub.org/scholarships.

San Diego AMA to Tour Comic-Con Museum

David Glanzer

The American Marketing Association San Diego chapter will host an in-person mixer and tour from 5 p.m. to 7 p.m., Tuesday, Oct. 4, at the Comic-Con Museum in Balboa Park, 2131 Pan American Plaza, San Diego.

Guest speaker will be David Glanzer, chief communications and strategy officer with the San Diego Comic Convention, parent company of Comic-Con, WonderCon and the Comic-Con Museum. Glazner, with Comic-Con for 28 years, oversees advertising strategy, sponsorship, collaborative promotions, digital content, brand protection, media relations and press credentialing. He also serves as spokesperson for the organization.

Cost to attend is $25 for members, $35 for nonmembers, which includes drinks and light appetizers. For more information, email info@sdama.org or visit sdama.org.

Rick Griffin is a San Diego-based public relations and marketing consultant. His MarketInk column appears weekly on Mondays in Times of San Diego.


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