// Lush is investing £7.6m in retail growth across the UK, Ireland and Europe throughout 2022
// New and expanded stores focus on the customer’s retail experience
Lush is pushing forward with the next stages of its growth and investment plan to invest £7.6 million for new shops, relocations and refits across the UK, Ireland and Europe in 2022.
The cosmetics and beauty retailer has recently secured a new Glasgow flagship store while also doubling the size of its Bluewater location as part of its push to show its commitment to continued investment in the British high street.
It is looking to drive business forward by “providing innovation to showcase the 5* customer service experience” with its new immersive retail and spa experience.
The new Scottish flagship is based in one of Glasgow city centre’s most prominent buildings. The new landmark 15-year lease on 98 Buchanan Street has been secured at a rent of £900,000 per annum and the three-floor store is expected to open early next year.
READ MORE: Lush launches first ever 24 hour pop up in London
Lush also recently doubled the size of its Bluewater location in order to “offer new customer experiences”.
The new store, which opened on Tuesday 5 July, offers dedicated spaces for skincare consultations, Lush parties and other unique retail experiences.
“Our goal is to keep things exciting for the customer with a flexible dynamic of retail and digital,” said Paul Wheatley, Lush global property director.
“Being experiential is not enough, you have to be inspirational.”
Last year saw Lush extend and open a number of new retail locations, including London’s flagship branch on Oxford Street, which includes a spa, florist, vegan coffee shop and perfume library.
The opening weekend saw over 2,800 customers taking home over 5,500 fresh handmade products.
The retailer reported a return to profit in its published accounts for the year ending 30 June 2021 (£29.2m, up from a loss of £45.2m the previous year).
This followed a 6.6% decline in group turnover, following a turbulent financial year which was impacted by Covid-related closures and restrictions.
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