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Is Your Organization “Well-being Washing”?


I’ve heard of companies “green-washing” talking a good game about their work on climate change while also continuing to be a large contributor to it, but in the area of wellbeing, this was a new one. Except, it isn’t a new idea. This study asked employees at UK companies if the public statements about mental health and employee support match what is happening within the company itself. Many said that the public supportiveness did not match the internal work culture. That’s not anything new. I think we have all worked somewhere or have heard plenty of stories about workplaces where the public face of the company or even the internal HR face talks quite a lot about how much they focus on employee wellness but apparently, no one told the middle managers about it.

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