E Point Perfect

is Ocado a tech company or a retailer?

Online grocery is the most recognisable Ocado’s businesses, reaching over 75% of British households. But is it a tech company or a retailer?
// Ocado is at a ‘major crossroads’ as its retail and tech businesses vy for attention

Ocado Retail is undoubtedly the most recognisable side of Ocado’s business, reaching over 75% of British households and shipping over 381,000 orders every week.

However, the company operates another business alongside its online grocery operation: UK-based technology division Ocado Group. This tech division is far removed from the crates of fresh food arriving on their doorsteps, but it plays an intrinsic part in the brand and its ability to deliver its service.

“Ocado is at a major crossroads – is it a tech company or a retailer? Unfortunately, both are loss-making and neither are in vogue with investors,” said Edison Group chief executive Fraser Thorne.

Read the feature in full over at Charged Retail.

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