It happens. You’re spinning your wheels or losing ground. What’s worked for you before no longer seems to. You’re bleeding money or exhausted out of your mind, scared or frustrated or angry, or all of the above.
You’re stuck and don’t know what to do about it.
The answer is to do something. Change something. Try something and keep trying until you get your mojo back.
Because you can. Nothing has to stay the same. Trust me. I’ve been there. And lived to tell about it.
I have some suggestions for you. To get you thinking. Maybe you’ve tried some of these already, or thought about trying them. Maybe you need to hear them again before you’re willing to try them, or try them again.
Quickly read through this list of strategies and note anything that catches your eye. Come back to it, meditate or journal on it, or talk to someone about it.
And then try it.
- Fix a health issue. You can’t move forward if you’re not feeling well or don’t have enough energy. Maybe you need a new eyeglass prescription. Maybe you need to get off some meds. Maybe you have an addiction you need to free yourself from. Maybe you need to eat better or sleep better.
- Fix a relationship issue with your spouse, child, law partner, employee, or friend.
- Change your marketing. Try a new strategy, eliminate something, expand something. Learn more, get help, change your process. Your troubles might all go away when you’re able to get some new clients or better clients.
- Hire someone: an office manager, a virtual assistant, a business coach, a consultant. Maybe you need a new accountant or financial advisor. Bringing some new ideas and/or personalities into your life might be just what the doctor ordered.
- Fire someone. Someone who is making things worse, not better.
- Change your practice area or target market. Something more lucrative or a better fit for you.
- Delegate more. The source of your “stuckness” might simply be that you’re trying to do too much yourself. My philosophy: Only do those things that only you can do; delegate everything else.
- Find an accountability partner to keep you on track.
- Cut overhead. What can you eliminate? What can you reduce? Could you renegotiate your lease or move to another building? Find cheaper alternatives for anything? Every dollar you save allows you to do something else.
- And/or. . . spend more on things that are working.
- Farm out unprofitable cases; refer out troublesome clients.
- Simplify (everything).
- Make your workspace more pleasant to work in. Change the lighting or the furniture; get rid of the clutter. Buy some plants.
- Track your time. You might find a lot of waste.
- Reduce your work hours. Take more breaks. Take a vacation. Get more sleep.
Okay, one more. Try a side-hustle.
No, really. A business project unrelated to your current career or practice. Not as a way to supplement or replace your income, although that might happen, mostly as a way to shake the cobwebs off of you by doing something completely different.
You’ll learn new ideas, meet new people, discover different ways to market your services or build your career.
You might also have some fun, which might be the very thing that’s missing in your life.
Yes, this means diverting time and money away from your core business. But doing something else part time might be just what you need to jumpstart your core business.
If this isn’t in the cards for you right now, at least study other business models. I learned how to market my legal services, in part, by looking at what other professionals and business owners do.
The answer to getting unstuck is to do something different. Find something and run with it.
Quantum Leap Marketing System for Attorneys