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漂绿——净零排放转型路上需警惕的误导性宣传风险及应对

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作者:Edwina Kwan , Caroline Coops , John Danahy , 马绍基 , Claire Rogers , Alfredo Guerrero , 胡梅 , Holly Blackwell , Helena Kanton , Erin Eckhoff , Sati Nagra , Patrick Jones , Fernando Badenes 和 Zhen Yang

自今年1月以来,全球财经媒体对“漂绿(Greenwashing)”的报道大幅增加。随着企业向净零经济转型、企业ESG(环境、社会、治理)表现越发受到关注,各地监管机构也逐渐加强监管,激发了人们对“漂绿”的兴趣。什么是“漂绿”、受“漂绿”影响的企业应如何应对全球风险?在本文中,我们将简要地对这个复杂的问题进行回答,并就企业制定“绿色声明”提出六条黄金法则。

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